StumbleUpon has laid off 30% of its employees, giving the ax to 35 staffers in an attempt to streamline its business model.
Company spokesman Mike Mayzel says the move was necessary so StumbleUpon can “become more streamlined [and] focused.”
StumbleUpon barely made it through 2012 after Facebook, Reddit, StumbleUpon and other up and coming social sharing networks cut its traffic by more than 50 percent.
The company says of its decision:
“As a result of these changes, the company will be profitable and will operate more quickly and efficiently and experiment more aggressively.”
How StumbleUpon will aggressively experiment is anyone’s guess, our best bet is that the company will work to create a bigger sense of community, something that has been missing as many new users aimlessly stumble from one page to another.