Articles in the category Enterprise

7 Trending Apps for Writers in 2017

There is a great diversity of apps available for writers who work on their laptops or mobile devices, from simple text editors to fully featured writing software suites. You can find an app that will help you take notes, write an essay, work on a fiction novel, or perform any other creative task. Even a […]

How the Internet of Things Is Changing Social Media Marketing

The Internet of Things has already been named the next Industrial Revolution or the next Economic Revolution by experts. And it’s already revolutionising relationships between people and everyday devices. Kettles that set to boil before you walk in the front door and refrigerators that order your groceries for your when you’re running low are just […]

Using Social Media to Advertise Company Events

In a socially charged world, studies have shown that meeting and event planners are turning to social media as a means of engaging attendees and marketing upcoming events. The use of social media when planning corporate events is beneficial for several reasons. First, it provides attendees with real-time updates and information on the event. Second, […]

Unique Digital Marketing to Grow Brand Awareness

Brand awareness is one of the least expensive means of marketing. It tends to have a long-term payoff more so than an immediate impact and is best utilized alongside other strategies that are more direct. PPC and banner ads are good examples, where display ad costs tend to be lower because they are measured in […]

10 Surprising Facts About Cloud Computing and What It Really Is

Cloud computing has quickly found itself sitting at the big boy table, after being known as one of the new trendy kids on the block. Through the use of cloud computing businesses of all sizes are now able to accelerate and scale at faster rates than ever before, while also having the ability to lower […]

How To Use Social Media To Fit Your Business Strategy

Your business strategy addresses key needs such as customer acquisition and retention, sales goals and marketing visibility, with a selection of tools and practices geared towards connecting with the right customers or client base. A growing section of the business strategy toolbox is social media and online marketing.

3 Small Businesses with Something to Teach You About Social Media Marketing

If you want more likes and shares on your posts, you’ve got to think outside-the-box. The average consumer doesn’t log onto Facebook looking to buy things. They’re online to communicate with friends, get the latest news, and to laugh at memes. Your social media marketing should convince them to shop instead, but this is easier […]

Social Media and Ecommerce Store Tips During Holiday Seasons

Welcome to the dog days of summer. For most people, it’s a season full of poolside lounging, fireworks and vacations. For ecommerce entrepreneurs and those focused on social media marketing, it can be a tricky time however. ‘Tis the season for slow ecommerce sales and low Average Order Values. But that doesn’t mean you should […]