Red Bull Uses 21,000 Instagram Photos To Make Stop Motion Video


red bull cliff diving

Instagram isn’t really a service that many people associate with action sports. But give a couple of Instagramers a few Red Bulls… Well, it’s actually a pretty cool way to make a video.

Red Bull enlisted the help of three of the “biggest Instagramers in the UK” to create a stop motion video of the Red Bull Cliff Diving World Series along the Pembrokeshire coast in Wales.

@danrubin, @jeera and @chaiwalla spent three hours taking 21,489 photos at the competition to make the stop motion video.

Sure, it isn’t like one of Red Bull’s GoPro videos but the Instagram stop motion video is still pretty cool. I mean, look at those filters.

Red Bull has become an expert at social media over the years and this isn’t the company’s first Instagram hit. The company regularly posts photos and videos to Instagram, including this one of a Russian daredevil Valery Rosoz base jumping off of Mount Everest.


Kokou Adzo

Kokou Adzo is a seasoned professional with a strong background in growth strategies and editorial responsibilities. Kokou has been instrumental in driving companies' expansion and fortifying their market presence. His academic credentials underscore his expertise; having studied Communication at the Università degli Studi di Siena (Italy), he later honed his skills in growth hacking at the Growth Tribe Academy (Amsterdam).

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