Nike is one of, if not the biggest player in the athletic apparel industry worldwide. But is it big enough to accommodate women as part of its campaign? As one of the most popular brands worldwide, there are currently no plans to launch a marketing initiative geared exclusively toward women. Now, Nike is focused on…Continue Reading ›
In 2011, activists in Cairo took to the internet to start a revolution. After three decades of repression, the pro-democrats brought down President Hosni Mubarak. And their weapon of choice? The internet. While people are using internet technology to promote equality and democracy, hate groups are also using the same technology to monger fear and…Continue Reading ›
In today’s music industry, having talent is not enough. Anyone with dope lyrics and sick beats can create a hip-hop track in a couple of hours. What’s going to set you apart is how people discover you online. Unlike products or services, people won’t discover your music via search. It’s more likely that they read…Continue Reading ›
Women empowerment is rapidly moving across platforms and industries, and one of the first companies to embrace women in the digital industry is digital media game-changer Refinery29. Refinery29 was founded by four 20-something young professionals living in New York in 2005. Philippe Von Borries, together with his wife Piera Gelardy, Christene Barberich, and Justin Stefano…Continue Reading ›
The world is changing as we speak. More technological innovations are making it into mainstream society that many believe our tech will be obsolete in a few years. One of which is Bitcoin. Experts believe that cryptocurrency is the future of money. The value of bitcoin lies in the convenience and security it offers. However,…Continue Reading ›
Ever since a couple of commoners married into the British royal family, people can’t seem to get enough of Kate and Meghan. The two duchesses are always head to head both in their personal relationships with the queen and whose style reigns supreme with the press. According to royal insiders, the style battle between the…Continue Reading ›
The roles of sales and marketing were much more clearly defined before parts of the world became interconnected through digital devices. Marketing departments in organizations generated leads and turned them over to the sales department for follow-up. It was very clear before that businesses were the ones in charge, not the customers. The past 10…Continue Reading ›
After the drama with Kylie Jenner’s family, some girls at Jordyn Woods’ age would brand life as “over”. Even Kim Kardashian made it vocal that she needs to go. But now, it looks like she’s back – on Instagram and for good. Here’s her latest Instagram video since her latest kerfuffle with Khloe’s main squeeze:…Continue Reading ›
The US federal government shutdown that began on December 22, 2018, and ended on January 25 the following year was the longest shutdown in US history. It lasted for 35 days and during then, all federal agencies not considered necessary or mandatory to the people’s health and safety were closed. Unfortunately, even if you have…Continue Reading ›
Everybody wants to be an Instagram influencer nowadays. You can’t fault them, either. An Instagram influencer with over 1M followers can earn at least $10k per post. If you want to become one, you must be wary of the resources available at your disposal. There are lots of workshops and seminars that claim to help…Continue Reading ›
