Addicted To Twitter? Bravo Will Reward Your TV Watching Habits

Bravo TV Twitter campaign

TV network Bravo wants to drive engagement via Twitter and to do so the company is launching a new Twitter rewards program.

The program works by monitoring Tweets that use the hashtag @TheBravoholic.

Prizes chosen at random will include:

  • Control of the @TheBravoholic twitter account for one week.
  • Andy Cohen will answer your question live on “What What Happens Live”
  • Your tweet could appear on a “Real Housewives Social Edition” episode.
  • @BravoTV will follow your personal Twitter account and give you a shout-out.
  • Bravo will congratulate you on air during one primetime series.
  • You’ll be entered into the “Bravoholic Hall of Fame” feature on
  • You’ll get a Bravo prize pack worth $50.

Twitter users can also use the hashtag #WWHL to enter.

Winners will be chosen based on originality, creativity, engagement, an how well they capture the Bravo “voice” with each of their tweets.

With Twitter preparing a new type of engagement rating system in partnership with Nielsen ratings we are likely to see increased Twitter engagement campaigns from various TV networks in the coming weeks and months.



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