The Most Active Facebook Communities Revolve Around Fashion


Facebook is host to millions of pages, and according to recent data from Socialbakers, the fashion industry has some of the strongest communities on the social network.

A social media analytics platform, Socialbakers analyzed 5000 user posts on brand pages across all industries between July 23, and August 23.

The top three industries were fashion, auto, and e-commerce, in that order.

Findings were divided between total interactions, total likes, and total comments.

When it came to total interactions, fashion had 2,088,649, auto had 1,890,556, and e-commerce 1,471,704.

Fashion was just under two million likes with 1,995,892, auto came in at 1,644,380, and e-commerce 1,407,879.

While significantly fewer than total likes, fashion-related Facebook pages had almost 208,000, auto had just under 69,000, and e-commerce 58,214 comments.

According to Socialbakers, sharing among these top three industries was not as popular compared to fast-moving consumer goods, non-profit, and travel pages.

Fast-moving consumer goods (FMCG) saw almost 280,000 shares, non-profits saw 204,000 shares, and travel Facebook pages 187,371.

Kokou Adzo

Kokou Adzo is a seasoned professional with a strong background in growth strategies and editorial responsibilities. Kokou has been instrumental in driving companies' expansion and fortifying their market presence. His academic credentials underscore his expertise; having studied Communication at the Università degli Studi di Siena (Italy), he later honed his skills in growth hacking at the Growth Tribe Academy (Amsterdam).


Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.