SpaghettiOs apologized after its tweet remembering the attack on Pearl Harbor caused outrage from users. The company also pulled the tweet and wrote a new one, saying:
We apologize for our recent tweet in remembrance of Pearl Harbor Day. We meant to pay respect, not to offend.
— SpaghettiOs (@SpaghettiOs) December 7, 2013
The original tweet featured a cartoon noodle smiling with its tongue hanging out, proudly waving the American flag. The caption read, “Take a moment to remember #PearlHarbor with us.” It wasn’t the first time a company used an American tragedy to promote its wares, and, let’s face it, it won’t be the last. Even after the apology, users were still outraged, responding to the tweet by saying:
But not everyone was upset about the original SpaghettiOs tweet, and a few who were accepted the company’s apology.
@SpaghettiOs People just want something to bitch about and pretend to be offended so they can feel relevant. It wasn’t a big deal.
— Sean Zevran (@SeanZevran) December 8, 2013
Finally, at least one Twitter user took the tweet a bit too far, making the photo into their avatar.
.@SpaghettiOs You did nothing wrong.
— Charly J. (@chuck_dizzle) December 7, 2013
While not everyone was offended by the SpaghettiOs tweet, we’re guessing the company won’t use a cartoon noodle during the next memorial anniversary.