How and why to use emailing services?

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Business tools and applications are here to help us better develop our business regardless of the model, and this type of aid advances so fast that almost every day there are new updates and countless more these applications  help us to have a greater control of our clients, of our stock, of our suppliers, even of our accounting, but something very important is that these tools are designed to do those things that we cannot or simply do not have the time, it is enough to quickly go to a Internet browser and search for example “How to make a massive campaign” and you will have countless answers at your command.

Mass campaigns are, among other things, a great challenge, and a great investment, but not only in money but also in time. For many years we have been trying new tricks to reach the majority of our target audience, with a single message, but This work takes a long time, but now with the platforms specialized in mass mailing, everything is much better.

Although these mass mailing platforms are a great help and even with the possibility of having a free account like Mailrelay , but before sending your first mass mailing it is extremely important to have a well-structured campaign, with your target audience clear and defined so that you can use the maximum potential of each email.



When it comes to mass mailing, the advantages are many, for example:

-Allows you to send up to 10,000,000 emails per month.

– Upload up to 20,000 contacts.

-Technical support in your language.

-No advertising.


-Be able to get directly to the inbox and not spam.

-Writing and creating content for our clients.



In general, it is a valuable sales strategy to generate new clients: In general, companies trust only people they know and share a connection; however, capturing the attention of people you haven’t previously interacted with can help you build brand awareness. Mentioning your brand to someone who has never heard of it can be a bit of a surprise to the general public; but, it could get you a new client, or also reaffirm your presence in the mind of your final consumer.

Having the ability to send mass emails and not calls is less annoying: they are less intrusive and can help make a good first impression . A potential customer can attend to these digital messages at their own convenience.



The mass mailing or message service is here to help us in our campaigns, in our relationship with customers, in our positioning against the competition; In short, there are many opportunities that this service offers us as long as we are aware that before sending any mail we must be sure that we have done the corresponding and responsible work with respect to what our clients expect from us as a company.

Kokou Adzo

Kokou Adzo is a seasoned professional with a strong background in growth strategies and editorial responsibilities. Kokou has been instrumental in driving companies' expansion and fortifying their market presence. His academic credentials underscore his expertise; having studied Communication at the Università degli Studi di Siena (Italy), he later honed his skills in growth hacking at the Growth Tribe Academy (Amsterdam).


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