Articles with the tag social media

5 Ways to Engage More Viewers with Social Media Videos

Videos have become a fixture on social media, and more people watch more hours of videos consistently with every passing year. Brands have quickly caught on to the benefits of videos, and one in particular has driven them to wholeheartedly embrace videos: Engagement. The fact that videos are able to provide higher engagement levels that […]

Unique Digital Marketing to Grow Brand Awareness

Brand awareness is one of the least expensive means of marketing. It tends to have a long-term payoff more so than an immediate impact and is best utilized alongside other strategies that are more direct. PPC and banner ads are good examples, where display ad costs tend to be lower because they are measured in […]

Fat-Shaming For Fun: The Best of #SignsYouAreOutofShape from Twitter

There are very few things we are allowed to mock on society anymore, but fat shaming is still super cool, apparently. Which is kind of weird, because I am out of shape, so writing this makes me feel kind of whorish. It would  be like a cop writing an article about people talking shit about […]

The 4 Most Essential Hashtags for Content Marketing

Do you want to give your content more reach? Creating fantastic content your target market will want to consume is only half the battle. Getting your content out there, getting it found and ensuring it’s clicked on (all while surrounded by millions of other links) is no mean feat. Yet there are a few simple […]

Four Ways Social Media is Killing Dating

Social media is everywhere. Look around and you’ll lose count of the people you see with their noses buried in phones while the world passes them by. If everyone is hooked on social media it must be a good thing, right? And if it’s a good thing generally, then it must be great for relationships? […]

Having Trouble Building Brand? Maybe You’re Not Using Social Media!

While most of us know by this point in time that building an unforgettable brand is the first step in launching any new business, sometimes we take the wrong path for our industry, or our niche within. Are you having a bit of trouble building a brand you’ve worked so hard to define? If you […]

3 Crimes That Were Documented Live On Social Media

The social media is a powerful communication tool because it allows people from different parts of the world to communicate in real time whether via a simple chat or video call. It also enables users to show each other and the rest of the world what they are doing. The unfortunate part is that this […]

3 Startups That Are Doing Social Media “Right”

An effective start up company realizes the potential of social media marketing. While large corporations can spend vast amounts of money on advertising and marketing, small start ups have to find ways to creatively reach customers. Social media is the perfect avenue: affordable and accessible. However, being successful on social media can be a hit […]