Without a doubt, influencer marketing will continue to grow at an astounding pace in 2020 and social media remains to be one of the most effective channels for it. The smart marketer will harness the technology to reach out to consumers and promote their brands or jumpstart a stagnant or declining business.
One of the biggest outcomes of the prevalence of the internet has been social media. The main social media platforms have completely changed different industries including the entertainment, marketing, and everything else in between. That said, perhaps the most unique outcome of the social media age has been the creation of social media influencers. By…Continue Reading ›
Stanley McChrystal, the U.S. Army General who was more or less fired over a blistering Rolling Stone piece written by reporter Michael Hastings, has lately turned to LinkedIn to share how his career fallout ended up having a silver lining (and we’re not just talking about his generous for-life pension he collects each month). For LinkedIn’s series of testimonials…Continue Reading ›