In his new book The Power of Purpose, John O’Brien goes in search of what it means to have a sense of purpose in business. In the process, he examines the motivations and characteristics of various ethical business leaders. Among the high-profile names explaining their motivations, Virgin founder and business legend Richard Branson insists that…Continue Reading ›
It cannot be denied that hackers have become more intelligent. With their improved hacking skills, these cyber criminals are now capable of penetrating websites and social media accounts of large corporations and even celebrities. A 2016 study conducted by the Pew Research Center to look into the cybersecurity habits and attitudes of adults found that…Continue Reading ›
Crossy Road is all the rage and has been for the last four years. This game incorporates the best of your gaming favorites, from adventuresome challenges, to clucky, funny characters, to an endless arcade style that becomes a quick addiction. So, why the fuss? Because this game is awesome and loads of fun to play…Continue Reading ›
Smoking remains the leading cause of preventable death in the world. While many campaigns have been launched to help addicts to stop smoking, young people in their twenties comprise the highest percentage of the smoking demographic. Studies show that a majority of young adults want to quit smoking but only a few are successful. It…Continue Reading ›
In today’s era, social media is the best way to reach out to your target audience. Take a brand and you’ll find social media being a huge part of their strategy. Social Media platforms like Facebook, Twitter, Instagram, YouTube, Snapchat, all of them have become a vital part for promotion of these brands. While creative…Continue Reading ›
A stealth sales team is powerless if there are no leads to convert. Lead generation is the lifeblood of any marketing funnel. The nature of lead generation has been irreversibly altered by digital technologies and communication tools. Yesterday’s preeminent methods are today’s antiquated practices. Here’s proof: 90% of decision makers simply don’t answer cold calls.…Continue Reading ›
When it comes to social media businesses from all around the world understood the power behind Facebook, Instagram, Twitter and YouTube. The problem is that they also overlooked many other social media sites that can be incredibly good. Growing online footprints automatically means a lot of time and money is invested. Dealing with the competition…Continue Reading ›
Social media has penetrated the world of commerce and its consequent dominance has forever changed the business landscape. The speed at which information is disseminated through Twitter, Facebook, et al. surpasses that of traditional media and, aside from the factual reporting, they allow for expression of opinions, perspectives, and commentary on relevant events as they…Continue Reading ›
There’s no doubt that Instagram is one of the best places online to see amazing photos of the world’s top destinations. With 800 million users as of 2017, this photo-sharing site continues to captivate people’s attention and even emotions. It’s just a matter of following the right people and organizations to be able to find…Continue Reading ›
New year’s resolutions about money have been around since humans were trading coconuts for goat pelts, but for some reason people don’t seem very good at accomplishing these goals. Why is this? We’re just days away from a new year (or if you’re reading this in 2018, happy new year!). We’ve got to make an…Continue Reading ›
