Facebook Pages Get Desktop Makeover, One-Column Design Now Matches User Profiles


New Facebook Pages Theme

Facebook Pages will soon have a look that is more streamlined and more closely matched to user profiles. The social network announced on Monday that the makeover will roll out later “this week” for users throughout the social network.

Under the new setup Facebook Pages will now show all posts under a single column, just as it does for Facebook’s user profiles.

The current Facebook Pages theme looks like this:

Facebook For Business

And here is the new Facebook Pages design:

New Facebook Pages Theme Facebook Pages Get New Theme

The left side of the new Pages theme now showcases all of the information you want to know about the FB Page. For example, you can find a businesses phone number, a map to the businesses location, and a URL for its website, among other pieces of information. You can also invite your friends to like the page by way of the new left sidebar.

The switch could take a while to arrive for some users. Facebook began moving User Profiles to the one-column design in March 2013 and didn’t finish until May 2013.

Another big update is the ability for Page admins to now view ad information, new like data, unread notifications, and other information via a better design.

SEE ALSO:Facebook Rolling Out Re-Designed News Feed

The top of each page isn’t bare, admins can use that section to navigate page activity, insights, and their account settings. Click the “Build Audience” feature and you are taken to the Facebook Ads Manager account.

If you are serious about your page you can also use the “Pages to Watch” feature to check on other pages similar to your own, allowing for a quick snapshot of your own pages performance compared to others in your niche.

Facebook Pages to Watch Feature

What do you think of the Facebook Page redesign?


James Kosur

James Kosur has worked in the new media space for the last 10 years, helping many publications build their audiences to millions of monthly readers. He currently serves as the Director of Business Development at Business2Community.com and the CEO of Aven Enterprises LLC.

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