Attentive.ly Provides Website Owners With Social Stats About Email Subscribers

Launched on Tuesday social media and email firm Attentive.ly hopes to bridge the gap between email users and their social media activities. The program works by aggregating the social profiles of users based on their emails and then providing valuable social media information about to website and company owners.

Attentive.ly monitors and quantifies the online presence and social activity of current email subscribers to a persons campaign.

Users then take that information to form a stronger social connection to subscribers.

The program has a myriad of possibility. For example Social Times notes:

“Consider a large sales force that would like to know more about their new business prospects in order to craft a more effective pitch or offer. Political campaigns that manage tens of thousands of email addresses could evaluate the social media activity of their donors to craft a targeted appeal for support.”

At this time Attentive.ly profiles link to Faceboook, Twitter and LinkedIn and will eventually include YouTube, Google+, Pinterest, Tumblr and other accounts which will provide for a more robust social experience.

Attentive.ly is led by a roster of women with strong ties to the political technology industry: Rosalyn Lemieux, Cheryl Contee and Chief Technology Officer Cindy Mottershead. Contee (pictured left) is a founder of the Jack and Jill Politics, a blog featuring views and commentary of African American writers.

Here is a list of current Attentive.ly features:

Dashboard: The dashboard gives clients an overview of supporter activity today and over time. The “watched terms” chart shows interest over time in key topics.