Tumblr is kicking off 2014 with a brand new feature, and is finally rolling out the ability for users to mention others directly in posts.
Working similarly to Twitter or Facebook, to mention a user, simply type in the @ symbol, followed by the person’s name.
When a user is mentioned, they’ll see a notification on their Tumblr dashboard, and under the “Activity” page.
To demonstrate how mentioning will work, Mashable got its hands on this nifty animated GIF:
Back in December, Tumblr expanded Sponsored Trending Blogs to its mobile apps, and in case you missed it, here were the top 20 Tumblr ads of 2013.