Facebook Acquires Indian Startup Little Eye Labs


Little Eye Labs Acquired Facebook

Facebook acquired Little Eye Labs this week for a reported $10 million to $15 million. The Indian startup makes a software tool for analyzing the performance of Android apps.

The Bangalore-based company announced the deal on its website, explaining, “With this acquisition, Little Eye Labs will join forces with Facebook to take its mobile development to the next level. This is Facebook’s first acquisition of an Indian company, and we are happy to become part of such an incredible team.”

The company’s team will move from Bangalore to Facebook’s headquarters in Menlo Park, California, where it will build analysis tools for the social network to help develop apps.

TechCrunch first reported the potential sale last month, and the site’s Pankaj Mishra wrote that the acquisition would fit into Facebook’s mobile strategy. The company has lagged behind rivals like Twitter, even though 847 million of its 1.19 billion users access the social network mainly from their mobile devices.

LEL added that its current customers of Little Eye for Android will “receive further information on plans to offer a free version of Little Eye until June 30, 2014. The app helps developers measure, analyze, and optimize their app’s performance on the operating system.


Melissa Stusinski
Melissa grew up in the Seattle area, but moved to Indiana to attend Anderson University in 2005 and was editor at the school's Literary Arts Magazine for two years. When she isn't focused on writing, Melissa enjoys working on cars, gaming, and exploring new places. [Contact: Melissa@socialnewsdaily.com]

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