Twitter Co-Founder Biz Stone left the social network in June 2011 to work on other projects, and today launched social search app Jelly on iOS and Android.
Just launched! Jelly is a new way to search with pictures and people from your social networks. https://t.co/Bj9utOz1fo
— Biz Stone (@biz) January 7, 2014
Instead of simply asking a question and hoping to get an answer, Jelly lets you attach a photo, including the ability to draw on it.
The Wall Street Journal calls it a “Quora meets Instagram,” and here are its features:
- Ask questions with images to deepen the context. Crop, reframe, zoom, and draw on your images to get more specific.
- Jelly works with your existing social networks. In addition to asking, you may find yourself answering questions as well.
- Questions can be forwarded outside the app so your friends who don’t have Jelly can still help. It feels good to help!
According to the Jelly blog, here’s an example of how it could work:
Say you’re walking along and you spot something unusual. You want to know what it is so you launch Jelly, take a picture, circle it with your finger, and type, “What’s this?” That query is submitted to some people in your network who also have Jelly. Jelly notifies you when you have answers.
Users can also share questions directly to Twitter, and you can see who viewed your post.
Jelly is a more visual take on current sites like Quora, and it seems one hurdle it has to get over is being limited by Twitter:
— Kim Sherrell (@kim) January 7, 2014