Social Search From 1990 To 2013: Some Of The Biggest Advances [Infographic]

History of Social Search

In 1990 an unknown group of programmers began indexing the web into search results and directories in an effort known as Yahoo!. Fast forward 23 years later and more than one billion people use Facebook, hundreds of millions micro-blog on Twitter and almost as many post juvenile messages and porn on Tumblr.

The social web has come a long way over the year and with advances in social company’s have found new and exciting ways to offer socially relevant search results. Today includes recommendations from friends alongside links, while Google+ adds relevance to searches.

With Facebook recently fully launching its social graph search for all users the team at Yext took at look at how far the social web has truly come from 1990 through the present day.

Here’s a quick look at some major milestones in social search related advances:

History of Social Search

James Kosur

James Kosur has worked in the new media space for the last 10 years, helping many publications build their audiences to millions of monthly readers. He currently serves as the Director of Business Development at and the CEO of Aven Enterprises LLC.


Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.