TweetDeck is on its way out, but don’t you worry. Though it might have been your favorite social management client, so long as you’re willing to try new things, we can offer you six alternatives.
A bit of background: TweetDeck was bought by Twitter in 2011, and announced on its blog Monday that it would discontinue mobile and desktop versions of the client, which includes TweetDeck AIR, TweetDeck for Android, and TweetDeck for iOS.
TweetDeck apps will be removed from online stores in early May, and will stop working entirely shortly thereafter. Facebook integration is also kaput.
“To continue to offer a great product that addresses your unique needs, we’re going to focus our development efforts on our modern, web-based versions of TweetDeck,” said an announcement on the company’s blog.
But why would they discontinue such a popular client? Well, that’s the rub. While TweetDeck enjoyed early popularity as a free, useful app for managing and tracking conversations on Twitter, it has declined recently among personal and professional users. Most tweeps don’t even need it in the first place, while social media managers tend to favor more sophisticated management apps that have since come out.
Speaking of, here are six alternatives to TweetDeck via PR Daily (since you’re in the market soon anyway).
- HootSuite – Allows you to manage multiple accounts from a variety of social platforms.
- Sprout Social – Allows you to schedule posts and get snapshot metrics. More customizable than HootSuite, and also more expensive.
- SpredFast – Makrketed to large brands, but just as useful for personal management.
- Radian6/Salesforce Marketing Cloud – Easy to use, more of an appeal for companies.
- Crimson Hexagon – In-depth metrics helpful for strategic social planning.
- Sysomos – Quick and easy to use for brand monitoring. It’s better for everyday use than some of the other clients listed above.
Though none of the above listed are free, they offer services above and beyond what you’re getting with TweetDeck. Check them out and let us know what you think. Also let us know how you feel about TweetDeck’s imminent foreclosure. Do you use TweetDeck? Will you miss it? Sound off!