Only 30% Of TV-Related Tweets Sent During Commercials
Sep 19, 2013
Twitter has become a big part of how people watch TV, and according to Nielsen's SocialGuide, only 30 percent of tweets are sent during commercial breaks. Nielsen analyzed data from 59 different cable and broadcast TV shows,...
TV Ratings To Change With Twitter And Nielsen Partnership
Dec 17, 2012
TV ratings have long been dictated by Nielsen, but a new partnership with Twitter will create a new system of determining the popularity of TV shows. Called the Nielsen Twitter TV Rating, the goal...
Watch Benedict Cumberbatch Do A Dramatic Reading Of R. Kelly’s ‘Genius’ [Video]
Dec 5, 2013
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