Articles with the tag promoted posts

Facebook: 2.5 Million Promoted Posts, 2% From Local Business Pages

Facebook launched Promoted Posts in May 2012 and this week the social network released new figures from that effort. 2.5 million Promoted Posts have been sent from over 300,000 local business Pages and there are now 13 million local Pages and 150 million people visiting pages daily with 50 percent of those visits arriving from […]

Should Brands Have To Pay Facebook? Responding To Mark Cuban’s Woes

Dallas Mavericks owner Mark Cuban made headlines recently by criticizing Facebook over paying to promote posts, limiting his ability to reach out to his brand’s fanbase. He then famously threatened to pull the Mavericks from Facebook for the greener pastures of Tumblr. Though many brands have aired similar grievances against Facebook over the pay-to-promote function, […]