Foursquare has been experiencing a massive transformative phase from check-in location based service to local search results platform. On Tuesday that transformation continues as the company rolled out new menus aimed at localized results. One month ago Foursquare rolled out a new app that it said would “reveal more of the world around you the moment…
Foursquare ‘Explore’ Feature Now Available For Non-Members
In its ever growing attempt to capitalize on a gigantic database of customer reviews, venue information and check-in data, Foursquare on Friday announced non-member access to its Explore feature. Using the new service Foursquare members can click on a link button via its Web service. The clickable Foursquare button creates a shareable URL for venue…
Foursquare Now Breaks Down Cultural Events By Location
Foursquare on Wednesday rolled out a new discovery feature that allows users to find cultural events in their immediate area. Among available information is authors appearances, plays, nearby business venues, and other information. Content for the new Foursquare cultural search arrives by way of its partnership with the urban weekly newspaper company Voice Media Group.…
Foursquare Grasps At Relevance, Shows Off Global Check-Ins Map
Foursquare has posted a global map that showcases the strength of its last 500 million check-ins. The map specifically showcases check-ins for the last three months. Foursquare chose to post the map just days after financial research firm PrivCo claimed the company would sell in 2013 for less money than it has raised. The Foursquare map equates…
Foursquare To Share Full Name Information, More Of Your Data With Venues
Location-based service provider Foursquare now services more than 15 million users and soon the platform will share those users full names with venues. Under terms of its new privacy policy the company has told users that it will start to share full names with businesses so they can access larger data logs. The new Foursquare…
Most Tweeted Black Friday Words And Location-Based Check-Ins
Black Friday sales were massive in 2012, far surpassing 2011 numbers and along with massive sales were a large number of location-based check-ins and social media mentions. Digital marketing technology provider Silverpop examined the most tweeted words for Black Friday location based tweets and found the most common words to include “coffee,” “deals” and “sale”…
Facebook Testing Free Wi-Fi Hotspot Use For Users Who Check-In
Facebook has teamed up with local business owners to provide free Wi-Fi hotspot access to any customer who checks-in to the business via the Facebook platform. The world’s largest social network is calling the move a “small test with a few local businesses.” After a user logs onto the free Wi-Fi hotspot they are taken…
Klash App Brings Truth Or Dare To Foursquare Type Service, Offers Social Rewards
Location based services have traditionally been used to check into locations and on occasion to send sales coupons and other special offers. Now thanks to mobile startup Klash users can take advantage of their friends locations to challenge them in a game of truth or dare. Launched just two weeks ago Klash is a social-rewards network that allows…
Foursquare Launches Explore Tabs For Desktop Users
Known primarily as a mobile application to most users Foursquare on Wednesday took a big leap in bolstering the company’s desktop space by adding its “Explore” feature for Desktop users. Originally planned for launch as part of Foursquare 3.0 in March 2011 the tab program replaces Tips and allows users to find recommendations about food,…
Foursquare Users Now Checking In 3 Million Times Per Day, Attracts Half A Million Merchants
In February Foursquare announced that 2 million check-ins were being performed on a daily basis and now CEO Dennis Crowley has revealed that the location based service is racking up 3 million check-ins per day. Given the company’s user base of 10 million customers that’s a 30% rate per day, a number that should calm…
Mastercard And Facebook Places Team Up For Yankees Promotion In New York
In 2010 when Yankee Stadium was destroyed some of the seats from the historic ballpark were saved and now 20 of those seats are being used in a new program created by Mastercard and Facebook Places. Twenty seats from the old stadium are being scattered around New York City today and fans who find the…
Foursquare Passes 500,000 Merchant Accounts [Milestone]
After announcing that their location based platform has surpassed 10 million users, Foursquare on Thursday revealed that more than 500,000 merchant accounts have now been added to their program. The company on their official blog post highlighted some of the company’s most creative brand partners such as American Express who are effectively using Foursquare to make customers…
Gowalla Introduces New ‘National Parks’ Badges
Back in April location based service Gowalla introduced a set of National Park badges that can be earned when users check in at popular destinations such as Yellowstone National Park and now the company has rolled out a new set of badges for parks that were originally left off their list. Here are some of…
Gowalla Teams Up With “Owl City” For Music Giveaway
Location based service Gowalla has teamed up with singer Owl City for a new merchandise discount and giveaway program that involves Twitter and Facebook. The company will provide one lucky checkin use with a VIP trip to see Owl City play at ACL Live on July 27 while other Gowalla users will receive pins to…
- 1
- 2