Articles in the category Social Business

New Old Navy Ad Causes A Stir On Social Media

What seemed like a simple advertisement for a popular clothing company turned into a social media war. Old Navy introduced a new advertisement for their #ThankYouEvent, but it wasn’t the 30 percent off sale that garnered all the attention. The photo featured an interracial couple and child and the social media trolls came out to […]

Dark Souls Kickstarter Game Raises $70,000 in 3 Minutes

In less than two hours, a board game based on Dark Souls has raised more than $200,000 on Kickstarter. They were only asking for $70,000, and it was funded in three minutes. Two days later, they’ve raised $1,784,675. Dark Souls: The Board Game is being designed by Steamforged Games and it’s officially licensed. Described as a […]

Why Windows XP Is Still So Popular

There comes a time when even the most stubborn computer user decides to upgrade their system. But when it comes to Windows XP, the prevailing logic seemed to be “if it ain’t broke, don’t fix it.” As it turns out, that logic might be better expressed as “I’m broke, so I can’t fix it.” Windows […]

When Viral Goes Bad: Viral Marketing Horror Stories and What We Can Learn From Them

It’s every marketer’s dream to have a campaign go viral. Too bad that like so many things, the reality is usually much different than the fantasy. All too often, marketers who seek viral success miss the mark when it comes to execution. Sometimes, the messages just don’t gain traction. Other times, the fails are so […]

Lead Discovered In Popular Sweets: Is Your Easter Candy On The List?

That Easter candy that you love so much could actually be poisoning your body. You know, more than adding extra pounds to the scale, but actually containing poison. A heartbreaking study has come out that claims to have found popular Easter candy, such as the Cadbury Creme Egg had illegal levels of cadmium and lead. […]

Company Grants Women “Period Days” Off Work

This company has got the backs of its female employees, one period cramp at a time. Coexist, a British social enterprise dedicated to engaging creative projects and developing social businesses for the community, is now allowing female employees to take days off on those painfully debilitating red-letter days. Whats more, these days off aren’t counted […]

Starbucks Is Headed To Italy And Italians Are Not Happy

Here in America, many people rely on Starbucks for their daily caffeine fix. Society would most likely collapse if American Starbucks shut their doors. (Probably not, but let’s not chance it.) While the coffee giant is so important here, it seems other countries might not be as easily persuaded. For instance, coffee is experienced a […]

Say I Love You With A Potato

Conversation hearts are so last year. This Valentine’s Day let that special person know how much they mean to you with a personalized potato. Yes, a potato. MysteryPotato.com offers a unique gag gift with a special message-bearing spud. The 5-month-old business is the brainchild of Jeff Kelly and Jim Owens. The friends both have extensive […]