Black Friday sales were massive in 2012, far surpassing 2011 numbers and along with massive sales were a large number of location-based check-ins and social media mentions.
Digital marketing technology provider Silverpop examined the most tweeted words for Black Friday location based tweets and found the most common words to include “coffee,” “deals” and “sale” among many others.
Analyzing check-in data showcased where the most tech savvy shoppers spent their Black Friday.
The infographic showcases check-ins by day and hour and also highlights the top 10 retailers and top Twitter tweeted words.
Just like 2012 Target and Wal-Mart once again topped the list of top retailers.
Here’s the full Silverpop Infographic: