There are a lot of ways to raise awareness about breast cancer. You can wear pink during a football game. You can go around motorboating strangers. Or you can join in on the #mamming meme.
ThisIsMamming.com explains the new meme: #Mamming is the act of laying your (clothed) boobs on a flat surface. Like a counter. Or a bench. Or the body of a person who is #planking.
You see that? Two memes plus boobs. It’s just what the internet has been asking for.
The site writes that getting a mammogram can be an awkward experience and that #mamming can make the situation a little easier for women.
The site writes: “Mamming is a chance for all of us to show solidarity with the millions of women getting mammograms this Breast Cancer Awareness Month. Because when a woman reaches a certain age, doctors recommend that she get a mammogram to screen for the disease, and the procedure involves laying her boobs on the machine’s flat surface … It’s awkward. But it can save her life. Because when breast cancer is caught early, over 90% of women beat it.”
That little * is referring to men. And yes, men can join in on the #mamming craze too.
Here’s a video about mamming.
Do you think #mamming will catch on? It seems destined to be the next big thing. After all, it combines boobs, social good, and Instagram. What more could you ask for?
— Dusten Carlson (@DustenCarlson) October 22, 2013
Author: Dan Evon
Dan Evon was born, raised, and currently lives in Chicago. He is the Editor-In-Chief at Social News Daily. Over the last six years Evon has helped build several web platforms to millions of monthly readers. Dan is an expert is social media platform building and a freelance content consultant specializing in trending, evergreen and news content.