[Infographic] Why People Interact With Brands on Social Media

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While many social media users hate being advertised to, it seems engagement on Facebook is a total win for companies and brands.

Perhaps the “voluntary” aspect plays in, or perhaps the friendly-feel of the medium influences engagement. GetSatisfaction put together this neat infographic about user behaviors and brand engagement on Facebook, and the stats are pretty impressive.

Among the brands you Like on Facebook, which do you interact with most? Have you noticed any social media strategies on Twitter or Facebook that are impressive?

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